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Thapkii

Website Design / Group Project (Team of 3)

baby_edited.png

Thapkii

A Baby Clothing Brand

Thapkii is a hypothetical startup that addresses the growing issue of fabric waste from baby clothing as they outgrow clothes quickly, accumulating in landfills by creating a sustainable system that recycles and reuses garments, promoting circular, fashion while reducing environmental impact while creating a sustainable, high-demand opportunity in the baby apparel industry.

Typeface

Manrope brings warmth and softness for the baby brand identity, while Inter ensures clarity and accessibility in longer text. Together, they balance brand personality (cute, gentle) with usability (clean, easy to read).

Aa

Display Typeface

Manrope

Medium and Bold

Aa, Bb, Cc, Dd, Ee, Ff, Gg, Hh, Ii, Jj, Kk, Ll, Mm, Nn, Oo, Pp, Qq, Rr, Ss, Tt, Uu, Vv, Ww, Xx, Yy, Zz

0, 1, 2, 3, 4, 5, 6, 7, 8, 9, :;"'()-/\

Aa

Body Typeface

Inter

Regular and Medium

Aa, Bb, Cc, Dd, Ee, Ff, Gg, Hh, Ii,
Jj, Kk, Ll, Mm, Nn, Oo, Pp, Qq, Rr, Ss, Tt, Uu, Vv, Ww, Xx, Yy, Zz

0, 1, 2, 3, 4, 5, 6, 7, 8, 9, :;"'()-/\

Colour Palette

The palette combines cream, pastel pink, and light blue to convey softness, innocence, and comfort qualities central to babyhood. Dark teal and brown adds trust, warmth, nature, and sustainability reassuring parents of reliability.

#4F7A72

#FFFCE3

#5E382B

#8BCCC9

#F2A7A7

Low Fidelity Wireframe

Website Prototype

This is a basic prototype made on figma, I worked on this e-commerce website with my teammate. 

There's more to see!

Other Projects

FABLES OF FLAVOURS-PUBLICATION DESIGN

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MARAPPACHI-BRANDING AND PACKAGING

ad banner.jpg
ad banner_edited.jpg

TAMIL THADAM-TYPOGRAPHY

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